21 oct
Project Growth
Bogotá
Our client is a forward-thinking digital solutions provider specializing in optimizing business processes through innovative tools and services. They are seeking a dynamic and experienced Marketing Director to lead and execute marketing strategies that drive growth and solidify the company's position as the go-to SaaS solution for Amazon sellers. Location: Fully-Remote (Work from Home), 9 AM
- 6 PM PST Key Responsibilities:
- Marketing Strategy & Execution: Develop and execute comprehensive marketing strategies to increase brand awareness and drive user acquisition.
- Team Leadership: Build and lead a high-performing marketing team to execute growth initiatives and achieve business objectives.
- Cross-functional Collaboration:
Work closely with product, sales, and customer success teams to ensure alignment between product features and marketing messages.
- Partnership Development: Cultivate relationships with key partners and influencers within the Amazon seller community to enhance brand visibility and credibility.
- Performance Optimization: Continuously evaluate and optimize marketing initiatives to maximize ROI and customer lifetime value.
- Targeted Marketing: Understand prospect clients' personas and develop targeted strategies to address their needs and solve their pain points.
- Compelling Content Creation: Develop compelling copy for various marketing channels to engage and convert the target audience.
What Success Looks Like:
- Effective Marketing Strategies: Marketing strategies that significantly increase brand awareness and user acquisition.
- High-Performing Team: A motivated marketing team consistently meeting growth targets.
- Strong Market Presence:
Increased visibility and credibility within the Amazon seller ecosystem through partnerships and collaborations.
- Optimized Marketing Efforts: Data-driven marketing initiatives that increase ROI and improve customer lifetime value.
- Compelling Marketing Content: High-quality content that resonates with the target audience and drives conversions.
Qualifications:
- Experience: 3+ years in B2B SaaS marketing roles with proven success in developing marketing strategies in fast-paced environments.
- Tools Proficiency: Experience with Slack, Trello, HubSpot, and SEO tools (preferably Ahrefs).
- Management Experience: Demonstrated ability to lead and develop high-performing teams.
- Copywriting Skills: Exceptional ability to create compelling marketing content.
- Digital Marketing Expertise:
Strong understanding of digital channels and metrics with an analytical mindset.
- Leadership & Communication: Excellent leadership, verbal, and written communication skills.
- Innovative Mindset: Creative thinking with the ability to craft standout campaigns.
Preferred Qualifications:
- Amazon Ecosystem Knowledge: Familiarity with reselling on Amazon and knowledge of the Amazon seller community.
- E-commerce Challenges: Understanding of challenges faced by e-commerce businesses and the ability to offer solutions.
- Educational Background: Bachelor’s or advanced degree in marketing, business, or a related field.
- Public Speaking: Comfort with webinars and video content creation.
- Personality: Enthusiastic personality that inspires teams and resonates with audiences.
Opportunity: This is an exciting opportunity for a marketing leader to drive the growth of a digital solutions provider focused on the Amazon seller community. If you have a passion for B2B SaaS marketing, a talent for developing high-performing teams, and the ability to create impactful strategies, we invite you to apply. Application Process: To be considered for this role these steps need to be followed:
- Fill in the application form
- Record a video showcasing your skill sets.
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Marketing
▶️ ▷ (Solo Quedan 24h) Marketing Director
🖊️ Project Growth
📍 Bogotá